'Handon' TV commercial featuring member Nara of Girl group Hello Venus and talent Jo Jung Suk is broadcast from March 18
According to Korea Pork Board on March 17, the TV commercials consisted of consumption promotion advertisement and campaign advertising.
In order to emphasize the popular image of Handon, actor Jo Jung Suk with bright and reliable image and Hello Venus Nara with healthy and bubbly image modeled for the commercials. Both models have a unique youthful image that informs the superior taste and nutrition of Handon.
The campaign advertises the status of the Handon industry as the number one agricultural output and sends a message that it is responsible for the food of the people. In addition, through the slogan of '50 million Heart Energy', it induces consumers to recognize and sympathize with the industry.
In addition to TV advertising, Korea Pork Board announces two additional viral videos via online channels. The 'resignation' episode of Jo Jung Suk was produced to lead the empathy for office workers as the main target. The 'farewell' episode where Nara appears, is produced with concept everything is okay with delicious Handon.
Korea Pork Board chairperson, Lee Byung Kyu said "Two bright and healthy ambassadors expressed the public image of Korea Pork Handon well. We will continue to support the people as 50 million heart energy and make more efforts to be loved by more consumers.
On the other hand, Korea Pork Board attracted popularity in the second half of last year through TV commercial modeled by girl group AOA.
According to Korea Pork Board on March 17, the TV commercials consisted of consumption promotion advertisement and campaign advertising.
In order to emphasize the popular image of Handon, actor Jo Jung Suk with bright and reliable image and Hello Venus Nara with healthy and bubbly image modeled for the commercials. Both models have a unique youthful image that informs the superior taste and nutrition of Handon.
The campaign advertises the status of the Handon industry as the number one agricultural output and sends a message that it is responsible for the food of the people. In addition, through the slogan of '50 million Heart Energy', it induces consumers to recognize and sympathize with the industry.
In addition to TV advertising, Korea Pork Board announces two additional viral videos via online channels. The 'resignation' episode of Jo Jung Suk was produced to lead the empathy for office workers as the main target. The 'farewell' episode where Nara appears, is produced with concept everything is okay with delicious Handon.
Korea Pork Board chairperson, Lee Byung Kyu said "Two bright and healthy ambassadors expressed the public image of Korea Pork Handon well. We will continue to support the people as 50 million heart energy and make more efforts to be loved by more consumers.
On the other hand, Korea Pork Board attracted popularity in the second half of last year through TV commercial modeled by girl group AOA.
Post response [+8]:
1. [+40,-4] ㅋㅋㅋㅋㅋHer agency pushed her a lot but she didn't rise ㅋㅋㅋ as much as Seolhyun didㅎ
2. [+25,-4] Her face type is actress type... Her face is distance with idol type
3. [+24,-4] Weirdly Nara didn't rise ㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋThere's no agency that suffers and works hard like this.
4. [+23,-5] Forced cramming trend
Man: Cha Eun woo
Woman: Nara
Common point: No charm
Man: Cha Eun woo
Woman: Nara
Common point: No charm
5. [+10,-1] Oh! Handon model has changed
6. [+3,-0] I thought she'll rise with Seolhyun media play but I know it's not that after seeing her. Of course she pushed a lot of media play but in the end, she took them all herself. To take them all is also an ability.
7. [+14,-4] Wow Nara is greatㅋ
8. [+2,-0] She's really an actress type
9. [+2,-0] She really looks like Hong Eun Hee
[P/S: For reference, this is Hong Eun Hee]
10. [+5,-3] Don't become a forced trend. It's annoying
11. [+2,-2] Nara is pretty!!Do well
12. [+6,-4] But she really looks old;;;;;;;;;
13. [+5,-4] Please rise
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